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Managing Diversity

Business Management and Enterprise (Year 12) - People (U3)

Kanwal Singh

Globalisation brings a range of ethical obligations and cultural challenges. Business must be aware of different social, cultural and religious beliefs.

There are different strategies that a business can follow:

1. Cultural Awareness Training

  • Sensitivity towards different religious beliefs, customs and convictions, which shows empathy, respect and tolerance

  • Create an organisational culture that condemns discriminatory behaviour and promotes respect for different cultures

  • Address concerns regarding favouritism or discrimination

  • Encourage employees to report instances of discrimination

  • Provide language training to encourage multiculturalism

2. Development practices

  • Programs can be developed to prepare employees for a greater level of responsibility and advancement. This could involve job rotation, mentoring programs or providing new employees with network and support groups.

  • Role playing involves putting employees into an uncomfortable situation in a safe environment. This builds confidence, strengthens listening skills, and fosters team culture.

3. Recruitment

  • Focus to attract diverse employees at all levels of the business to gain a competitive advantage.

  • Set up a broad and diverse pool of talented people to be trained for job promotion or selection.

  • Language inclusivity (e.g., multi-lingual advertising of job advertisements) may need to be attended to.

  • Foster partnerships with educational institutions, so that the firm has access to a wider range of diverse talent.

Managing diversity is beneficial for many reasons:

  1. Business is viewed as attractive place to work, which attracts the best talent

  2. Diversity can create a competitive advantage

  3. Diversity may increase overall productivity

  4. Improved public image

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